A trend setting marketing analysis and marketing plan program. The PlanMagic Marketing plan program guides you through the comprehensive model marketing analysis and planning workbooks. Follow the worksheets and enter the required information, you'll end up with a professional report in no time. The marketing planning guide will prove to be an indispensable added value. Program features: product line generator and products per product line generator, easy-to-follow marketing plan guide, detailed analysis of internal & external factors, detailed analysis of product mix, markets, competitors and customers, clear market, HRD research information, 20 conclusions compiled & ready to be printed, pre-defined action list, fully automated charts and ratios, comprehensive goals and strategy settings, pre-defined spreadsheets with automated charts (MS Excel), complete demographics and psychographics, and more.